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SYMC, Hosts a Large-Scaled Dealers'Conference for Russian Dealers

Dec.30.2010
▪ Russian Dealers'Conference, held from November 26th to 28th, was the largest conference ever held locally with some 90 participants.
▪ With the launch of Korando  just around the corner, first-hand experience such as tour of Pyeongtaek Plant and test drive sessions have been offered to conference participants.
▪ Dealers have expressed satisfaction over the excellent ride, quiet engine as well as roomy interior space 
 
Ssangyong Motor Company (www.smotor.com) announced on November 28th that it hosted a test drive of Korando, which would be called New Actyon in Russian market, along with Pyeongtaek Plant line tour for some 90 Russian dealers.
 
The conference for Russian dealers, the largest in scale as the conference of its kind ever held for a single local market, was planned to launch Korando successfully in Russia and to increase the sales volume. Since it was revealed in public at the Russian Motor Show last August, Korando  has attracted attention among the local automobile dealers.
 
The conference held from November 26th to 28th, started with a conference, and followed by the test drive at Hwaseong Automobile Performance Test and Research Center and plant tour of the Pyeongtaek Plant on the 27th.
 
Participants expressed satisfaction over the new SUV's excellent ride, quiet engine as well as roomy interior, and the launch of Korando C in Russia would add a momentum to SYMC's continued efforts to increase export volume in the region.
 
SYMC exported a total of 40,000 units of vehicles to Russia until 2008 since it had signed an export contract with Sollers. The two companies renewed the contract until June 2017 for exporting a total of 160,000 units.
 
The vehicles bound to Russia takes as much as 24 percent of SYMC's total production, as of October 2010, since the constsruction of Sollers'plant in Vladivostok was completed December last year.
 
"Russia is our strategic partner that holds a pivotal role in SYMC's global strategy", commented Lee Yoo-il, one of SYMC's legal trustees. "The full-fledged launch of Korando will increase the sales in the market as well as consolidate our long-term relationship with our partner," he added.

 

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