- Aiming to raise awareness towards SsangYong Motor in the Honam areas by participating in the Gunsan International Auto EXPO
- Exhibiting six models, including the 'Chairman W', 2009 SUV models

SsangYong Motor (www.smotor.com; CEO and President Hyung-Tak Choi) announced on September 29 that it will participate in the Gunsan International Auto EXPO 2008, which will be held at the Logex Center in Saemangeum, Gunsan City, North Jeolla Province. The expo will be held for seven days from Monday, September 29 to Sunday, October 5, based on the theme “With Auto in Saemangeum, a Land of Hope.”

During the event, SsangYong Motor plans to grab the attention of visitors by exhibiting six models in an exhibition space spanning 408㎡, including the 'Chairman W', 'Chairman H', 'Super Rexton', 'Real SUV Kyron', 'it Style Actyon', and 'Actyon Sports'. The company also plans to provide a total of around seven thousand souvenirs each day to the people visiting the exhibition hall during the expo period.

Through this expo, which many visitors from the Honam area are expected, SsangYong Motor anticipates to increase sales in the area and develop new potential customers.

Geun-Tak Kim, Managing Director of Marketing at SsangYong Motor said, “SsangYong Motor plans to use the Gunsan International Auto EXPO as an opportunity to show its appreciation to customers from the Honam area. The company will make strenuous efforts to strengthen ties with its customers through a broad array of programs, such as cultural performances held in regional areas.”